Shanté Smith-Daniels - Founder SSD Consulting, LLC

Welcome to

SSD Consulting, LLC

Fractional COO Services for Founders with Distributed Teams
Build operations that run without you, with clear ownership, better execution, and less dependency on you.

About SSD Consulting, LLC

At SSD Consulting, we help founders and CEOs turn strategy into execution. We provide Fractional COO support and operational leadership that improves team performance, strengthens accountability, and reduces founder dependency. With 15+ years of experience leading teams and building scalable operations, we create clear systems that keep your business running smoothly as you grow.

Founder SSD Consulting

Shanté Smith-Daniels

Shanté Smith-Daniels is the Founder of SSD Consulting, LLC. She is an operations leader with 15+ years of experience helping teams execute with clarity and consistency. She specializes in optimizing internal workflows, strengthening client delivery, and aligning people around measurable goals.



As a Fractional Chief Operating Officer, Shanté partners with founders who need stronger execution, better team accountability, and operations that can scale without chaos. Her work helps business owners reduce day-to-day dependency and lead with confidence.

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SSD Consulting, LLC

A Quick Glance

500

Advisors

Designed and facilitated training programs for 500+ advisors.

$50,000+

Savings

Implemented software that improved Customer Experience and provided over $50,000 in annual savings.

35%

Increase

Delivered a 35% increase in team production by developing strategies to elevate team performance.

What I Solve


We reduce founder dependency by building clear ownership, stronger execution, and accountable operations. Your team moves faster, decisions stop bottlenecking at the top, and the business runs smoothly without you in the middle.

Who We Help

We help founders and CEOs of service-based businesses doing $5M+ with teams of 10–100. We build clear operations and team accountability so the business runs smoothly without you in the middle.



You’re a fit if:

  • Your team needs clearer ownership and accountability
  • Projects stall without your constant involvement
  • You want the business to run smoothly without you in the middle


SSD Consulting, LLC

WHAT SETS US APART

What Does Working With Us Look Like?

Discovery Call

A 30-minute call to confirm fit, identify your biggest operational bottleneck, and outline the next best step.

Operations Consultant

Operations Consulting provides strategic guidance and a clear operational framework to help you achieve your business goals, supported by accountability check-ins to keep execution moving.

Fractional COO Retainer

Ongoing operational leadership to improve execution, strengthen team accountability, and reduce founder dependency through systems, documentation, and operating rhythm.

Project-Based Implementation

Short-term execution support for defined outcomes like onboarding, process documentation, CRM optimization, and internal workflow improvements.

Book a discovery call to identify what’s slowing execution and map the fastest path to stronger operations.

CLIENT TESTIMONIALS

Hear What Our Clients Are Saying

"SSD Consulting, LLC set up my Honeybook CRM in order for my real estate business to run smoothly and even assisted me in finding ways to charge higher rates. Shante' pushed me to streamline my business so I could find time to launch another business venture."

Shafonne S.

SSD Consulting Client

Our Blog

Stay informed, inspired, and engaged with our latest articles covering a wide range of topics.

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By Shante Smith-Daniels November 21, 2025
Most founders think hiring globally gives them access to better talent. They're right. But they miss what happens next. Every new time zone adds a layer of complexity that silence turns into chaos. Your team stops asking questions. Decisions get delayed. Handoffs break. You wake up to problems that should have been solved two time zones ago. The cost isn't just inefficiency. It's trust. When your distributed team can't move forward without you, you've built a bottleneck, not a business. Distributed teams don't fail because of distance. They fail because of unclear decision rights. Most founders try to solve this with more meetings. That's the wrong move. What you need is a simple framework I call Decision Layers . Here's how it works: Layer 1: Autonomous Decisions Tasks your team can execute without approval. Examples: responding to customer inquiries, scheduling internal meetings, updating project status. Layer 2: Collaborative Decisions Issues that need input but not permission. Examples: choosing between two vendor options, adjusting a timeline, reallocating budget within a project. Layer 3: Executive Decisions Strategic moves that require your sign-off. Examples: new market entry, major hires, shifts in company direction. The problem in most distributed companies? Everything defaults to Layer 3. Your team waits for you because they don't know what they own. Map your decisions into these three layers. Share the map with your team. Update it every quarter. You'll see two things happen fast: your team will move faster, and you'll get your time back. I've seen this play out at a SaaS company running a 40-person team across Manila, Austin, and Berlin. Every decision landed in Slack. The founder was answering 60+ questions daily. The team was capable, but they were stuck in a pattern of asking instead of acting. The shift came when they built a Decision Layers document in Confluence. One page. Three sections. Clear examples under each layer. Within two weeks, Slack notifications dropped by half. The team started moving projects forward without waiting. One product lead said: "I didn't realize how much I already knew. I just needed permission to own it." The framework didn't give them new skills. It gave them clarity about what they already had authority to do. Leadership at scale is not about being available. It's about being clear.  Your team doesn't need more access to you. They need better systems that tell them when they have permission to move, when they need to collaborate, and when they should wait for your input. The best distributed leaders don't answer every question. They build environments where most questions don't need to be asked.